{"store":{"baseInfo":{"podcastTitle":"Porter’s Product Marketing Podcast","slug":"joshwporter","podcastDescription":"Learn about Product Marketing","podcastLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/19805730/Blue_Modern_Podcast_Talk_Show_Podcast_Cover_Podcast_Cover_63raa.jpg","podcastShareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/image-logo/19805730/Blue_Modern_Podcast_Talk_Show_Podcast_Cover_Podcast_Cover_63raa_1200x628.jpg?s=e3e524ecc0e5fdfd8221dcdaba648409&e=jpg","podcastUrl":"https://joshwporter.podbean.com","podcastCanSearched":true,"feedUrl":"https://feed.podbean.com/joshwporter/feed.xml","theme":"double-tree","podcastDeepLink":"https://www.podbean.com/pu/pbblog-jixug-12e3622","removePodbeanBranding":"no","brandingLogo":null,"timeZone":{"timeZoneId":14,"gmtAdjustment":"GMT-05:00","useDaylightTime":0,"value":-5,"text":"(GMT-05:00) Bogota, Lima, Quito, Rio Branco","daylightStartTime":"Second Sunday Of March +2 Hours","daylightEndTime":"First Sunday Of November +2 Hours","timezone":null},"podcastDownloads":null,"totalEpisodes":13,"showComments":true,"iOSAppDownloadLink":null,"customizeCssUrl":null,"androidAppDownloadLink":null,"showPostShare":true,"showLike":true,"author":"joshwporter","engagementStatsBaseUrl":"https://d1.podbean.com/webplayer_engagement?u=680f1cbb242c4d181a02732d","shareEmbedLink":"https://admin5.podbean.com/embed.html?id=pbblog-jixug-12e3622-playlist","language":"en","sensitivitySessionExpireTime":3600,"podcastApps":[{"name":"Apple Podcasts","link":"https://podcasts.apple.com/us/podcast/porters-product-marketing-podcast/id1786157521","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/apple-podcast.png","title":null},{"name":"Podbean App","link":"https://r4j68.app.goo.gl/?link=https%3A%2F%2Fjoshwporter.podbean.com%3Faction%3DopenPodcast%26podcastId%3Dpbblog19805730%26podcastIdTag%3Djixug&dfl=https%3A%2F%2Fjoshwporter.podbean.com&utm_campaign=pb_web&utm_source=podbean_web&utm_medium=dlink&imv=670&amv=530&isi=973361050&ibi=com.podbean.app.podcast&ipbi=com.podbean.app.podcast&apn=com.podbean.app.podcast","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/podbean-app.png","title":null}],"components":{"base":[{"id":"MainStyle","val":"light"},{"id":"Font","val":"Oswald"},{"id":"SecondaryFont","val":"PT Sans"},{"id":"PlayerColor","val":"#FFBE00"},{"id":"PlayerStyle","val":"player1"},{"id":"PlayerWave","val":"show"},{"id":"Favicon","val":null},{"id":"CookiesNotice","val":"hide"},{"id":"CookiesNoticeContent","val":"

Cookies Notice

This website uses cookies to improve your experience while you navigate through the website. By using our website you agree to our use of cookies.

"}],"home-header":[{"id":"HomeHeaderTextColor","val":"#000000"},{"id":"HomeHeaderBackgroundColor","val":"#FAF7F4"},{"id":"BackgroundImage","val":"https://mcdn.podbean.com/mf/web/i3wyg4wkgav68tvb/240926-007401blue-_jzphotoWEBc27cd903-ff35-e4ca-7863-816ee191e9a0.jpg"}],"page-header":[{"id":"PageHeaderTextColor","val":"#ffffff"},{"id":"SecondaryPageBackgroundImage","val":"/assets/doubletree-episode-light.jpg"},{"id":"SecondaryPageBackgroundImageForMobile","val":null}],"episode-list":[{"id":"EpisodeListType","val":"grid"},{"id":"EpisodesPerPage","val":10},{"id":"EpisodeStats","val":"show"}],"navigation":[{"id":"NavigationFontColor","val":"#000000"},{"id":"NavigationBackgroundColor","val":"#FAF7F4"},{"id":"NavigationSearch","val":"show"},{"id":"NavigationLinks","val":[{"id":"Home","type":"Link","value":"/","text":"Home","subitems":[]},{"id":"Subscribe","type":"Link","value":"https://www.podbean.com/site/podcatcher/index/blog/V08g55hoGuL2","text":"Subscribe","subitems":[]},{"id":"Profile","type":"Link","value":"https://www.podbean.com/user-oOeXGRf0purw","text":"Profile","subitems":[]}]}],"footer":[{"id":"FooterType","val":"Footer1"},{"id":"FooterFontColor","val":"#000000"},{"id":"FooterBackgroundColor","val":"#ffffff"},{"id":"FooterCopyright","val":"Copyright 2024 All rights reserved."},{"id":"SocialMediaLinks","val":{"facebook_username":"","twitter_username":"","instagram_username":"","youtube_username":"","linkedin_username":""}}],"customize-container1":[],"customize-container2":[]},"allLinks":[],"mainStylesDefaultSettings":null,"defaultCustomizeComponents":null,"scripts":[],"metas":null,"appConfig":{"package":"com.podbean.app.podcast","app_store_id":973361050,"app_name":"Podbean","scheme":"podbean"},"customizeCss":null,"canEditCss":null,"enableJsCodeInCustomizeContent":false,"enabledIframeCodeInCustomizeContent":true,"sectionMaxCount":10,"enableEditorLink":true,"enableEditCookiesNotice":true,"siteRedirectToFeed":false,"podcatcherRssUrl":null,"showFeed":true,"showTopBar":true,"enableWebSiteLike":true,"organizationName":null,"organizationPageLink":null},"backToListUrl":"/","tinymceLoaded":false,"listEpisodes":[],"userLikedEpisodes":[],"topBarIframeLoaded":false,"listTotalCount":0,"listTotalPage":0,"listPage":0,"listType":"all","listValue":"","listName":"","pageLoading":false,"apiBaseUrl":"https://joshwporter.podbean.com","apiCommonParams":{"t":"680f1cbb","clientSignature":"dc8b32f0e97b9643fe6008814db2272d","u":null,"customizing":null},"apiCommonHeaders":{},"comments":[],"commentsTotalCount":0,"commentsTotalPage":0,"commentsPage":1,"commentEpisodeId":"pb25200349-vfhzj","episode":{"id":"pb25200349","idTag":"vfhzj","title":"Porter’s Product Marketing Podcast Ep. 6 -Tom Nikl (Campaings)","logo":"https://pbcdn1.podbean.com/imglogo/image-logo/19805730/Blue_Modern_Podcast_Talk_Show_Podcast_Cover_Podcast_Cover_63raa_300x300.jpg","shareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/image-logo/19805730/Blue_Modern_Podcast_Talk_Show_Podcast_Cover_Podcast_Cover_63raa_1200x628.jpg?s=e3e524ecc0e5fdfd8221dcdaba648409&e=jpg","largeLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/19805730/Blue_Modern_Podcast_Talk_Show_Podcast_Cover_Podcast_Cover_63raa.jpg","previewContent":null,"content":"

The Porter's Product Marketing Podcast featuring Tom Nikl offers insights into effective product marketing campaigns. Nikl advises starting by defining the campaign's purpose (\"why\"), determining the approach (\"how\" regarding audience and messaging), and setting up methods to track results.

","publishTimestamp":1739884620,"duration":2572,"mediaUrl":"https://mcdn.podbean.com/mf/web/fxcc7c5qjpy6iqmj/riverside_tom_josh_-_take_02_feb_17_2025_003_josh_porter_s_studio887tu.mp3","mediaType":"audio/mpeg","shareLink":"https://admin5.podbean.com/embed.html?id=pb-vfhzj-18086dd","likedCount":0,"deepLink":"https://www.podbean.com/ew/pb-vfhzj-18086dd","transcriptUrl":null,"permalink":"/e/porter-s-product-marketing-podcast-ep-6-tom-nikl-campaings/","downloadLink":"https://www.podbean.com/site/EpisodeDownload/PB18086DDVFHZJ","fallbackResource":null,"fallbackResourceMimetype":null,"downloadCount":15,"status":"publish","hasMoreContent":false,"chaptersUrl":null,"explicit":false},"episodeShareLink":null,"deepLink":"https://www.podbean.com/ew/pb-vfhzj-18086dd","playlist":{"episodes":[],"current":0,"start":0,"stop":0,"playing":true,"playerLoading":true,"playbackRate":1,"playbackRateIndex":1},"toasts":[],"confirm":null,"customizeEditorFormZIndex":999,"lastRequestTime":null,"validateChangesOnBeforeunload":true,"windowWidth":1000,"VITE_FS1_CDN_URL_PREFIX":"https://pbcdn1.podbean.com/fs1","reloadStats":false},"episode":{"id":"pb25200349","idTag":"vfhzj","title":"Porter’s Product Marketing Podcast Ep. 6 -Tom Nikl (Campaings)","logo":"https://pbcdn1.podbean.com/imglogo/image-logo/19805730/Blue_Modern_Podcast_Talk_Show_Podcast_Cover_Podcast_Cover_63raa_300x300.jpg","shareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/image-logo/19805730/Blue_Modern_Podcast_Talk_Show_Podcast_Cover_Podcast_Cover_63raa_1200x628.jpg?s=e3e524ecc0e5fdfd8221dcdaba648409&e=jpg","largeLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/19805730/Blue_Modern_Podcast_Talk_Show_Podcast_Cover_Podcast_Cover_63raa.jpg","previewContent":null,"content":"

Porter’s Product Marketing Podcast Ep. 6 -Tom Nikl (Campaings)

Comments (0)